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How to Increase the Conversions of Your Squeeze Page

May 22nd, 2010

One of the most useful items you can use to improve your online business is an effective squeeze page/lead capture page.

In general, squeeze pages are used by Internet entrepreneurs to get information from their viewers, such as contact information, if they are interested in the offered product. A long-recognized business strategy, the squeeze page will build your email list as you prepare for future sales. There are a couple of benefits that you can derive from having an opt-in list that will help you grow your customer base.

Let’s start with this one: Those visitors who subscribed to your list have given you clear permission to contact them via email, you’re not spamming them. Look no further for the latest innovations in marketing online than this 9 to 5 Annihilation page.

Another potential benefit is that the people that subscribe will, generally, be the people that are already looking for your product, so selling to them will be simpler.

The faster you grow your list of subscribers, the quicker your business will expand. But how do you exactly turn your visitors into subscribers at your squeeze page? In the following text, you will learn of some of the most important things you can do to make your squeeze page produce.

One of the most prominent and important items on your site is the headline; this is an important tool that can lead to conversions because it is the first noticeable item for viewers when they land on the page. The headline must have a freezing affect and grab their attention, so that the visitor spends more time on your site and goes through your page. You only have a few seconds to get their attention and if you aren’t able to do this, they will just move on to another site. To find the headline with the best conversion rate, you should try out a few, weed out the weak ones and discover which is the strongest. You have to design a headline that will get a visitor’s interest in a heartbeat. Never underestimate the power of making money online. Get all the details on exactly how to do it at this 9 to 5 Annihilation page. But to everything to fall in place, it’s also important to have your headline in sync with the content on your squeeze page. Be sure everything goes together so that you can keep things flowing naturally. So what’s the most effective way to do that? One of the most well used ways to do that is to give your visitor a very strong sample of what you can do for them in trade for his or her contact information. A convincing explanation to your prospect of all the positives your free gift will bring them is a tried and true technique.

To create a landing page that converts, it’s necessary to list all the benefits your visitors will be get upon joining your email list. When you show them the way, they’ll be far more drawn to respond to your call to action knowing what they stand to receive. A great way to let your prospects scan easily through the information posted and avoid confusion is to present your list in bullet points. There is no need to create an overly elaborate squeeze page, in fact you will want to keep them as succinct as possible, so in the space you have you should speak as much as possible about the benefits of your service.

All in all, keep your landing page simple, get your points across the table and grab their email address or other contact info without having any kind of distractions.

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